Viewpoint Optometry

Roseville, California

Expanding the field of vision for a small business

Approached by Viewpoint Optometry to design their new space, our challenge was to create a dynamic and engaging feeling in a relatively small space. A high, open ceiling became our catalyst to connect the open retail area to an enclosed office and exam rooms. Building shell constraints were strategically used to our advantage as the windowless walls became a showcase to beautiful eyeglass frames. Lighting within the display walls highlight the optical products and follow around to a large, approachable reception desk that forms a central hub. The warm wood textures and bold colors, along with decorative lighting fixtures, create a sleek and inviting welcome.